Toronto in the southern part of Canada is the capital of Ontario province. It is the largest city in Canada and the 4th largest city in North America. Toronto is home to 6.8 million people, making it the most populous city in the country, covering a total area of 5,903 square kilometers within the Greater Toronto Area. According to various research and statistics, Toronto is one of the most livable and cosmopolitan cities globally, with over 80 ethnic communities from all over the world calling it home. English is the main language spoken in Toronto.
The climate of Toronto is influenced by its location on the shores of Lake Ontario. The lake’s water keeps Toronto warmer in the winter and cooler in the summer. The seasons of Toronto are pretty easily distinguished, with extreme weather conditions frequently occurring in both the summer and winter.
Some of the common reasons people move to Toronto are:
- Multicultural community
- Quality healthcare
- A steady and strong economy
- Safe and clean environment
- Educational and job opportunities
With more than 27.5 million visitors annually, Toronto is Canada’s leading tourist destination. This bold and dynamic city has impressive attractions, music, beautiful architecture, character, history, and diverse culture, which seem to attract newcomers from all around the world.
Popular local attractions in Toronto include:
- CN Tower – the 553 meter CN tower can be seen from anywhere in the city. It’s the city’s must-see attraction. As well, it has a fabulous view of Late Ontario.
- Royal Ontario Museum – also known as ROM, has an excellent collection of natural history, art, and culture from different eras around the world.
- The Art Gallery of Ontario – also known as AGO, is one of the largest museums in North America. It holds an impressive collection of more than 95,000 pieces.
- Ripley’s Aquarium of Canada – this is a relatively new attraction. Compared to others on the list. But the best one for families or anyone interested in marine life. Ripley’s Aquarium of Canada’s most striking feature is the massive underwater tunnel with moving walkways.
- Casa Loma – this impressive building was constructed in 1917 and is somewhat reminiscent of a medieval castle, with almost 100 rooms. Casa Loma also includes secret passages, towers, and an 800-foot tunnel.
Toronto is Canada’s financial and business capital and a top 10th worldwide financial center. The Toronto Stock Exchange is one of the largest stock exchanges globally and the 3rd largest in North America. In addition, the national offices of Canada’s five major financial institutions, commonly known as the Big Five, are also located in Toronto.
Toronto contributes 20% of the national GDP (Gross Domestic Product). The average growth of Toronto’s region has been significantly higher than the national rate since 2009. The city’s economy is diverse, supporting various major industries, from food processing and financial services to tourism and life science. Toronto’s multi-sectoral strengths drive growth and innovation, helping to maintain economic resilience against recessions.
Ontario manufactures and exports more than half of the country’s produced products. In addition, approximately 25% of the country’s workforce in the finance sector are employed in Toronto. It is also home to 38% of Canada’s business headquarters.
The largest employment sectors in Toronto are:
- Finance and insurance
- Professional, scientific, technical services
- Retail trade
- Education services
Some of the major employers in Toronto include:
- Magna International
- Bank of Montreal
- Bell Canada
- TD Bank
eCommerce in Toronto
Canadians are one of the world’s heaviest users of the internet. So unsurprisingly, Canada is the ninth largest e-commerce market. In 2020 country’s retail e-commerce revenue was 39.5 Billion CAD. Canada’s e-commerce market added 23% to the global 29% growth in 2020.
Canadian consumers are increasingly relying on online shopping. Over the last decade, internet consumer sales have grown much faster than traditional retail sales.
Is Toronto a Good Place to Start a Business?
Toronto is not only a good place to start a business but one of the greatest places in the world to start a business. Toronto is always at the forefront of global competitiveness, innovation, and quality of life. According to KPMG’s 2012 Competitive Alternatives survey, Toronto offers one of the world’s most cost-effective business and investment environments.
Some of the reasons why starting a business in Toronto is a good idea:
- Reliable labor – AON Consulting’s People Index Ratings ranked Toronto third out of 90 global cities
- Entrepreneurial drive – According to the Global Entrepreneurship Development Institute (GEDI), Canada is the second most entrepreneurial country globally.
- Quality of life – According to Mercer’s Quality of Life Index 2016, which surveyed 430 locations worldwide, Toronto ranks second in the Americas.
- Competitive tax advantage – Canada ranks first in the G7 for corporate tax rate and cost competitiveness.
Do you need to market your business in Toronto, Ontario?
Yes, you absolutely need to market your business in Toronto, and if you still haven’t yet built a digital marketing strategy for your company, now it’s the time to do so. The eCommerce market is booming in Canada, and digital buyers are expected to be 76.5% of the whole population by 2023.
According to online shopping statistics, more than six out of every ten shopping journeys begin online, which means online experiences affect 63% of all purchases. Even if you own a physical store, customers will probably use the internet to learn more about your company and your products. Creating a strong digital marketing strategy is the key to success in today’s economy, which can get challenging without professional help. Experienced marketers can help you reach your target audience, which will significantly boost your sales and revenue.
At Internet Marketing Geeks, we provide digital marketing services for businesses like yours to make it easy for your clients to find it, attract more customers and put you ahead of the competition. Need help marketing your business in Toronto, ON? Reach out to us today, and we’ll be happy to gear up your business marketing!
At Internet Marketing Geeks, we understand the unique needs of eCommerce in Toronto. Even if you aren’t an eCommerce business, in 2022, you still need a digital marketing strategy. That’s where Internet Marketing Geeks come in — we can help you devise an online strategy to knock your sales out of the park.
You’re looking for an inspiring client journey to increase conversions and stop cart abandonment, and Internet Marketing Geeks is the solution. With your vision and our insight, we can create a site that lures visitors and encourages them to purchase. We combine design and technology to create elegant sites with high functionality and speed.
We offer a range of services, including our Hosting and Maintenance for those just looking for a little help, Technical Support for those whose sites are built and need more work, and ground up site-design and support packages that can also include SEO, content, and digital marketing.
You have already built your business from the ground up. Yet, you’ve used traditional marketing methods and still aren’t seeing the results you need. Internet Marketing Geeks have your back with strategic digital marketing for Toronto’s entrepreneurs. Whether you need help designing a branding strategy, identifying your key users, reaching new audiences, or building trust with your existing audience, Internet Marketing Geeks has a plan for you.
We have highly-skilled writers and editors who will create content that targets your audience to help increase conversions on your website and upsell your existing clients. In addition, we’ll optimize all the content we place on your website for SEO and ensure that the language in your content appeals to your demographics.
Our strategists have decades of experience with branding and design. We can help you narrow your mission, vision, and purpose to target your audience directly, so your words cut straight to their hearts. You can offload your social strategy, including social media, email marketing, and retargeting to Internet Marketing Geeks so you can do what you do best — continue building your business.
SEO, or search engine optimization, is what helps you rank at the top of Google (and other search engines’) search results. Good SEO will improve your online visibility, boost your search engine rankings, increase your online traffic, increase your conversions, target quality traffic, and help you stand out from your competition. If you have a brick-and-mortar location, strong SEO can help boost foot traffic to your store. In addition, great SEO helps build your brand in brand awareness, brand trust, and brand credibility.
We have decades of experience working with SEO and search engines and combine that experience with a passion for continued learning. We provide technical SEO focusing on Core Web Vitals, keyword research and competitor analysis, link building, and on-page optimization. Our SEO tools can help you rank higher than the competition, helping you sell more.