Internet Marketing Geeks can help improve your website’s search engine rankings, enable your site to show up in relevant search queries, and boost traffic to your website. We build a search engine optimization strategy specifically for each client based on your unique business needs.
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Search Engine Optimization!
Have you ever wondered where most of your clients find your business?
Did you know that 93% of online experiences begin with a search engine like Google? You may be looking to direct your marketing efforts to paid ads or social media channels to attract more prospects, but the primary source of your website visitors will be from a search engine. To appear high up in those results, you need to have your website pages optimized.
Not optimizing your pages can negatively impact your business in numerous ways:
- Your website will not show up in online search queries
- Your website will not have incoming traffic
- Your revenue will not grow, and your business won’t make enough money
How Does SEO Help Your Business Grow?
You want to grow your business, and the only way to achieve this is by attracting more customers to your website.
Here’s how SEO can help:
- Improves online visibility
- Boosts search engine rankings
- Increases online traffic to your store
- Improves your website’s user experience
- Improves brand awareness
- Builds brand credibility
- Increases conversions
- Targets quality traffic
- Provides long-lasting effects
- Help you stand out from the competition
- Increases foot traffic to your physical store
Are you ready to get started?
You deserve to rank well!
You have unique goals, needs, and circumstances, so when you come to Internet Marketing Geeks, we create a custom SEO campaign just for you. We’ll always help you stand out from every other business on the block.
Here’s just a few things we put into your SEO campaign:
Keyword Research and Competitor Analysis
We will analyze your website for keywords your business currently ranks for, review your list of targeted keywords, analyze your primary competitors’ websites, and create a keyword list that will bring the most targeted and quality traffic.
Technical SEO
Even when your business is the most relevant in a query, it won’t rank well if it’s not technically optimized. Slow-loading times, messy URLs, poor navigation, or poor mobile experience, among other factors, can impact your business’s online visibility. At Internet Marketing Geeks, we optimize the entire infrastructure of your website, so it provides a pleasant user experience and ranks well in relevant queries.
Link Building
Backlinks are like votes in online rankings – when other websites link to yours, that tells search engines your content is valuable and relevant. When Google sees your content is valued by other sites, your website ranks well in a query. Backlinks are one of the primary ranking factors for Google, so we focus on acquiring relevant, high-quality links from authoritative websites. Link-building is a crucial part of SEO strategy, and we always include it in our clients’ SEO plans.
eCommerce SEO
Optimizing eCommerce websites for search engines is a different game, not many business owners play. As SEO marketing geeks, we’ve worked with various eCommerce websites for many years and will take your website to the top of transactional search queries to drive more customers to your store and increase sales.
Content Writing
Writers at Internet Marketing Geeks will produce valuable, compelling, SEO-friendly, and easy-to-read content that will naturally attract more backlinks and rank well in informational queries. Content is the foundation of SEO, and we will build your customized SEO strategy only on the highest-quality content made by a team of experienced and skillful writers.
Off-Page SEO
Your website is the hub of your business’s SEO strategy, but that’s not the only place where we utilize SEO methods to increase your website’s traffic. At Internet Marketing Geeks, we use every source to affect your search engine rankings, including your social media channels, affiliate marketing, influencer marketing, and link building.
Local SEO
How many times have you searched for “pizza near me?” If you need foot traffic to your physical store, local SEO can help your business grow. At Internet Marketing Geeks, we optimize your website and online listings for local queries, so when your prospective customers search for a business nearby, your company shows up at the top of their search results.
Why Internet Marketing Geeks?
Digital marketing is now more important than ever, so more and more digital marketing companies appear every year. With so many options, you may wonder why Internet Marketing Geeks is the best choice for you.
Here are just a few reasons to gear up your SEO with Internet Marketing Geeks:
- Highly-skilled SEO professionals
- Transparency
- Effective marketing campaigns
- High ROI
- Proven results (see our proof)
- Customized SEO strategy
As SEO marketing geeks, we’re devoted to growing your business and improving your online results from the first minute you reach out to us. Once we start optimizing your website, our whole team of experts in the industry, including our web developers and designers, SEO strategists, marketing specialists, advertisers, and writers, will jump on board to get your business ahead of the game.
We understand SEO is a complicated process, and business owners don’t always have time to dive deep into each aspect of it. That’s why you won’t have to hear about everything we do from each team member, as we will provide you with a single point of contact in our team that will notify you about every milestone and achieved results on the way.
Better Rankings + Improved User Experience = Increased Conversions
When optimizing your pages, we make all necessary changes to help better communicate their context to search engines, so they appear in search results when relevant. The steps we make improve your Google rankings and affect user experience, which improves your website conversions.
Why Invest in Search Engine Optimization?
Search Engine Optimization (SEO) is crucial for any company regardless of its size and reputation. Even with paid searches, social media, and paid social media ads, search queries remain the primary traffic source to online websites. It’s is one of the crucial aspects of digital marketing campaigns and how you can increase your brand awareness, conversions, sales, and revenue.
SEO is how your prospective customers discover your website and is crucial if you want to maintain and increase traffic to your website. The more users visit your web pages, the higher chances you have to increase sales and revenue.
Even though Google is a pretty smart search engine, it might not understand the context of your web pages if they’re not optimized for search queries. Why? Because Google algorithms aren’t only about users’ intention and your page’s relevance.
More than 200 ranking factors will affect your website’s ranking in online queries.
Google Algorithms
Google uses complex systems called algorithms to retrieve data across the web and sort them according to the relevance to a search query. Although Google doesn’t reveal its algorithms and ranking factors to the public, SEO experts have determined several aspects of online rankings. These include.
- High-quality, well-structured up-to-date content which features relevant keywords
- Keywords in headers, URL, meta tags
- Website speed
- Mobile Usability
- User Experience
- Backlinks
- Optimized Visuals
- Domain
- Freshness
- Schema Markup
- And so much more!
Luckily you don’t need to know or understand all ranking factors. We know you don’t have enough time to learn Google algorithms in detail to understand what it takes for Google to love your web pages, and you won’t have to!
At Internet Marketing Geeks, our SEO strategists will take every step your website needs to achieve desired positions, monitor your rankings, and upgrade your site in response to every Google algorithm update.
Are you ready to get started?
How Does SEO Affect Search Queries?
Search engines like Google, once they receive a search query from a user, search for, analyze and organize pages from the most relevant to the least relevant ones and provide users with millions of pages across the web in just a few milliseconds. The user then can choose which pages to visit in search results, scrolling down from most relevant to least relevant pages — that’s called ranking.
Ranking is important because 75% of people will never scroll past the first page on a Google search, not to mention the third and the rest of the pages. That’s why if you want to drive traffic, your website needs to appear at the top of search results.
The higher your page ranks, the more searchers will click it and visit your website, and the only way to improve your positions in search results is by optimizing your web pages. When you invest in SEO, it can affect search engine rankings by communicating the context of your pages to search engines, so when relevant, they will show up in search results.
What Does It Take to Optimize a Website?
Search Engine Optimization includes varying steps to make your website stand out and shine so more people learn about your business.
Here’s what it takes to optimize your business’s website:
- On-Page SEO
- Off-Page SEO
- Technical SEO
On-Page SEO is steps we’ll take on your website’s web pages to boost their search engine rankings.
Off-page SEO will improve your website’s performance in relevant search results by acquiring high-quality backlinks from other sites, utilizing social media channels to increase engagement and enhance brand awareness, adding your business to online directories, and creating promotions.
Technical SEO will improve your website’s infrastructure to provide a better user experience and address technical factors of search engine rankings.
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Are you interested in finding out more about us? We want to know more about you too! Reach out and let’s chat.